New York Fashion Tech Lab unveils its largest Collective yet, bringing 11 women-led B2B retail tech startups to New York ...

Digital publishers are in a losing battle against Big Tech and AI for traffic and ad revenue. But the IAB Tech Lab has a plan to swing the momentum back in pubs’ favor. On Tuesday, the Tech Lab ...

Developed in collaboration with Amazon, NBCUniversal, FreeWheel, and Index Exchange, the proposed standards aim to improve ad delivery for live streaming events When you purchase through links on our ...

The IAB Tech Lab is officially rebranding its Seller Defined Audiences curation spec as “Curated Audiences,” its CEO Anthony Katsur confirmed to AdExchanger on Wednesday. When a buzzword like ...

NEW YORK—IAB Tech Lab, the global digital advertising technical standards-setting body, has announced the release of device attestation support in the industry standard Open Measurement SDK (OM SDK).

The Interactive Advertising Bureau Tech Lab has updated the technical specifications for digital video ads, designed to provide media buyers with more choices and introduce more transparency, whose ...

An enduring partnership between Northwestern Engineering’s Emma Alexander and Sarah Van Wart and YWCA Evanston/North Shore strives to create a more diverse, inclusive, and vibrant community of women ...